Jessica Alba revealed that she is stepping down as The Honest Company’s chief creative officer.
The actress and businesswoman shared the news on Instagram on Tuesday, more than a decade after she co-founded the company, which sells baby, skin-care, bath and beauty products.
“It is with a grateful heart that twelve years after founding The Honest Company, I am stepping down from my leadership role as Chief Creative Officer,” she wrote. “However, I will continue to provide strategic advice through my role on the board. While there would never have been an easy time to make this decision, I know we have a leadership team in place with Carla Vernón at the helm to advance our founding vision and strengthen Honest’s legacy as an industry change-maker.”
Since co-founding The Honest Company in 2012, Alba has served as the chief creative officer. Then in May 2021, the company officially went public. In her post, she added that building the business has been a “true labor of love.”
“From the first concept book I pitched to my friends in Mommy and Me class, to ringing the bell at Nasdaq with my family by my side — this journey has been the ride of a lifetime, one that only existed in my wildest dreams,” she continued on social media.
The actress also showed her appreciation to the “entire Honest team” as well as the “Honest families,” adding that she is “forever grateful.”
Alba concluded her Instagram post, which included quotes from the late First Lady Eleanor Roosevelt and photos documenting the company’s history, writing, “Thank you for showing me that a girl with an unconventional path in business could help lead a movement for good.”
She noted that The Honest Company still has CEO Carla Vernón leading the team.
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